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This blog is archived

This blog is archived

This blog is no longer being updated. If you're looking for the Social Media Playbook, you will find the link to it in this post.

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Social media planning: It’s time for some perspective

Posted by: Georgina Goode, Posted on: 13 October 2014 - Categories: Guidance, Social Media, Thoughts, Tools, Twitter

The pressure on communications professionals has never been so great. The constant emergence of new digital channels has led to a complex world of communications tools to choose from.

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Introducing the new Head of Social Media

Posted by: Georgina Goode, Posted on: 24 September 2014 - Categories: News, Social Media, Tools, Twitter
Georgina Goode

Hello, my name’s Georgina Goode, and I’ve just been appointed as Head of Social Media at GDS.

Read more of Introducing the new Head of Social Media - 5 comments

7 simple rules for live tweeting an event

Posted by: Kim Townend, Posted on: 21 July 2014 - Categories: Guidance, Thoughts, Tools, Twitter

...We use two tools for our monitoring. We use Keyhole to track all of the tweets/reach/content in real time (all the data is easy to download to CSV too) and...

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5 Tips for Creating Community Guidelines

Posted by: gov.uk archive author, Posted on: 16 June 2014 - Categories: Guidance

  As your online audience grows, the community you’re helping to manage will become invariably more vocal.  Good community building is based on creating trust with your audience, and it’s essential to manage expectations to maintain a culture of respect. …

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New Twitter Profiles

Posted by: Kim Townend, Posted on: 23 April 2014 - Categories: Thoughts, Twitter

What you need to know: We're not going to bore you with image dimensions as there are loads of great posts already out there (we like this one from Buffer - Marketing Tips for your new Twitter Profile) There are …

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What our social team looks like

Posted by: Kim Townend, Posted on: 14 April 2014 - Categories: Guidance
Venn Diagram - Social Media Team

When talking with departments, it became clear that job roles and descriptions within digital engagement varied greatly.

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How community management at GDS differs from the private sector

Posted by: gov.uk archive author, Posted on: 26 March 2014 - Categories: Thoughts
Community management at GDS

Coming from a background of working with tech startups and a few entertainment brands, I knew that doing community management (CM) work would be different at GDS.

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What's a Playbook and why do I need one?

Posted by: Kim Townend, Posted on: 26 March 2014 - Categories: Guidance
Keep Things Simple - GDS Social Media Playbook

Today, we publish the alpha version of the GDS Social Media Playbook. When talking with people outside of the social media community we realised that “Playbook” is not a widely used term.

Read more of What's a Playbook and why do I need one? - 9 comments

Social media house rules

Posted by: GDS team, Posted on: 26 March 2014 - Categories: Guidance
Social media house rules at GDS

Updated: July 2015. This version is no longer the most up to date. You can find a link to the latest version on the GOV.UK Twitter profile. The social media team at GDS are responsible for several different social media …

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